What’s New

Julie & Mike are retiring after 32 years in the Craft Winemaking Business.

And we are selling our long established winemaking shop.

This is an exceptional chance to step into a flourishing business, capitalize on its established success, and further elevate its market presence.

Please spread the word! We want to pass the wine making lifestyle on and keep the store open for you to continue experiencing the wine making lifestyle. Retirement is set for the end of 2026. We don’t want you to be without your wine. Help us find the perfect next owner!!

If you or anyone you know are interested and want more information please contact our realtor Lisa Craik at 604-729-4370 or lisacraik@remax.net or www.lisacraik.com

This will be a lengthy process with plenty of notice give to all customers.

Two Unique Blends. One Elevated Experience. On The Edge Of Ordinary.

Altitude Red and Altitude White explore wines beyond the expected, showcasing distinctive varietals shaped by high-elevation vineyards. Featuring Bonarda and Torrontés at the forefront, these blends deliver vibrant character, refined structure, and a fresh perspective on Classic winemaking. These are limited release wines coming in August 2026. They are available while quantities last on a first come, first served basis. Reserve yours now to ensure you get some!

Classic 4 week wine kits are priced at only $152 made in the store. Or $96 for the kit to take home. Each kit makes 30 x 750 ml bottles. 

Altitude Red is a blend of Bonarda, Malbec, Cabernet Sauvignon, and Syrah. It’s jammy and smooth with balancing flavours of plum, cherry, vanilla, and spice.

13% | Dry | Medium Body | Medium Oak

Altitude White is a blend of Torrontés, Muscat, and Chardonnay. It’s crisp,
refreshing, and showcases bright peach, citrus, and melon flavours.

12.5% | Dry | Medium Body | Unoaked

INFUSION is Back!!

IT’S HERE!

This June get your hands on a one-of-a-kind.

For years Winexpert has consistently dazzled with an annual Limited Release in the Private Reserve Series and the lineage is impressive: Bruno, Odyssey, Fiero, Three Moons Cabernet, Bourbon Barrel Zin Cab, Nocturnal, Bravado, and Forza. It’s About Wine! is extremely excited to share what we have in store for you in 2026. Winexpert Private Reserve INFUSION, an ultra-premium red wine blend sourced from class vineyards in Lodi, California, USA.

INFUSION combines California’s two favourite red varietals, Cabernet Sauvignon and Zinfandel, with Syrah, an increasingly popular variety in the state. Combined, the three make a bold wine with an abundance of rich red and dark berry flavours, and serious tannin. But it’s the story behind the name INFUSION that really makes this wine unique.

In a Winexpert first, juice for this limited release was pre-oaked in-house, steeping for several months with Niagara whisky oak chips. During this 6 month steep, the juice absorbs flavours and tannin from the whisky oak, adding roundness to the body, infusing it with nuanced sweet spice and vanilla character. These whisky influenced sweet notes round out a bold wine rich with flavours of blackcurrant, jammy wildberry and plum, underlaid with mocha, spice and smoky toasted notes.

We are taking pre-orders now because this is going to fly out the door. If you were a fan of INFUSION back in 2023 you are going to want it again!!

Ready in only 8 weeks INFUSION is priced at $239 made on premise. That works out to $7.96 per bottle. Compare that to Whisky oaked wines in Liquor and Wine stores that start in the $20 per bottle range and upwards from there. Take the kit home and make yourself for $183.

The Region: Lodi, California, USA. Cab Syrah (Shiraz) blends are common, but the addition of Zinfandel is a golden state creation. These popular varietals thrive in Lodi, which tends to grow softer, more fruit-forward reds. Cab brings its signature black currant flavours, ample acid and tannin. Zinfandel adds jammy berries, with Syrah contributing plum and pepper. Together they make a bold wine with abundant berry flavours and rich tannin, making it an ideal base for something a little extra.

Food Pairing: Try aged cheeses, chicken mole, or bison burgers topped with roasted red pepper and caramelized onions. A great option for beef brisket, spicy sausage, or black bean chili.

After a 5-year hiatus, Pink Pinot Grigio is back! Originally released 2018 through 2020, this wine was a standout success, selling out quickly each year and becoming our best-selling rosé…EVER!

It’s About Wine is extremely excited to reintroduce this off-dry, crisp rosé to the Winexpert Reserve lineup this February…for a limited time only. Pink Pinot Grigio features gentle floral and tropical fruit aromas with flavours of juicy strawberry and rhubarb. With its salmon-pink hue, this wine is as striking as it is delicious. Perfect for Spring and Summer sipping, this wine will have you TICKLED PINK.

Each Spring, Winexpert releases a “short run” rosé and the demand for these wines has been steadily increasing as wine lovers discover the quality and versatility of blushes. This fact coupled with the incredible popularity of Pinot Grigio means a big demand for a limited supply. This wine will sell out and likely in quick fashion. You don’t want to miss this opportunity – reserve yours at It’s About Wine to ensure availability because once it’s gone, it’s gone.

Winexpert Reserve Pink Pinot Grigio will be available at It’s About Wine beginning February 2026 for a limited time only. Ready in only 6 weeks and producing 23L (approximately thirty 750ml bottles) of finished wine, Winexpert Reserve Italian Pink Pinot Grigio is priced at $199 On-Premise (or $143 Kit-Only). That’s only $6.63 per bottle…and no liquor taxes! Compare that to the cheapest Pink Pinot Grigio we found in liquor stores (BC Liquor $13.79) and your saving $7.16 per bottle or $214.80 per batch!

The Style: Rosé wine has begun to come into its own in recent years and has become a serious style of wine unto itself. Rosés most often offer a lighter, brighter, sunnier take on your favourite red-wine grapes. This wine is based on a grape that is most often associated with white wine! Either way, rosés aren’t just for novice wine drinkers. Today’s rosés will please the palate of even the most discerning wine aficionado. Lip-smacking fruit and mouth-watering acidity, lightly chilled rosé wines are versatile and food-friendly.

The Wine: Off-dry, crisp and refreshingly light-bodied (which is typical with most Pinot Grigios). A pale, salmon-pink hued wine that presents light apple, pear, floral and tropical fruit aromas that accompany delightful strawberry and rhubarb flavours. A perfect sipping wine and is versatile at the dining table, as is the case with most blush wines.

BODY: LIGHT-MEDIUM   OAK: NONE   SWEETNESS: OFF-DRY   ABV: 12%

Food Pairing: Rosé really does go with (almost) everything. Winexpert Reserve Italian Pink Pinot Grigio has some residual sweetness making it a perfect partner for spicier fare. It’s also a great match for light salads, shellfish and other seafood, goat’s cheeses, chicken, and pork.

PINK MOSCATO IS BACK!!

AVAILABLE FOR A LIMITED TIME STARTING MAY 2026!

Pink Moscato is back for a limited time! Light & refreshing on the palate with flavours of fresh strawberry, raspberry, and cherry. This wine pairs great with fruit kabobs, spicy dishes, chinese takeout and sweet desserts. Available starting May 8, 2026 on a first come, first served basis. Don’t wait too long, this delicious summer sipper will sell out fast! Order yours now!

Not familiar with Moscato? This wine is typically sweet, lower in alcohol than most other varietals, and can be found in sparkling, still, and dessert styles. It is made from the grapes of the Muscat family, which includes over 200 varieties and can be grown anywhere and everywhere around the world. Having a lower alcohol content and a refreshing flavour profile make Moscato more than just a dessert wine. In recent years Moscato has experienced incredible growth in popularity and has been the fastest growing wine style commercially. Moscato has proven to cut across all sorts of demographic lines and is especially popular among younger consumers.  Mixed with vodka, Moscato has also become a nightlife staple in clubs and hot spots around the globe.

Tastes Like Summer. Sip. Smile. Repeat.

$150.00 made in the store. That’s only $5.00 per bottle!

TWO NEW FLAVOURS + TWO RETURNING FAN FAVOURITES

Get ready to soak up the sun with these fun and fruity
Twisted Mist limited release cocktail flavours.

Available Spring 2026 While Supplies Last

Full fruit flavour and authentic cocktail taste are twisted into this refreshing wine-based drink that’s sure to shake things up. Kick back and relax with this modern twist on wine.

The 2026 Twisted Mist program will offer two different limited release flavours each month in March and April. Recently RTD’s (ready to drink) have been the fastest growing category in beverage alcohol. This is in part due to the increased demand for lower alcohol drinks as well as the desire for refreshing, flavourful and premixed bar-like cocktails at home. Twisted Mist brings this trend to the on-premise craft winemaker and the DIY home vintner/brewer.

You get 30 x 750 ml bottles for $133, that’s only $4.43 per bottle! We make it, you bottle it! Easy peasy.

Twisted Mist’s refreshing cocktail-like flavours and lower alcohol will make it a popular beverage choice for summer, when you are looking for easier grab-and-go. And safer to have around the pool, on a boat, or on the beach. Bag’n’box it – you will get six 4 litre bags. That’s only $21.50 per bag! Or take the kit home and make it yourself for only $77.

These wines are a great idea for your “Signature Cocktail” at your wedding or special event. Easier to make and serve than traditional cocktails and far less expensive!

Available at It’s About Wine! for a very limited time only. We suggest you reserve yours now so as not to be disappointed. Call us 604-465-9988 or email us info@itsaboutwine.ca or stop by the store in person.

AVAILABLE IN MARCH 2026

Twisted Mist MIAMI VICE: ONLY 1 KIT LEFT IN STOCK!!

Pina Colada meets Strawberry Daiquiri in this beachy mashup bursting with strawberry, pineapple, lime and coconut flavours. Serve over ice and garnish for major vacation vibes.

A returning fan favourite from 2023.

PRICE: $133 made on premise $77 wine kit only
LABELS: Included
ALCOHOL: 6.5%

Twisted Mist FUZZY NAVEL: SOLD OUT FOR THE SEASON!!

Juicy orange and ripe peach come together in this light and refreshing throwback flavour that is brunch-ready and backyard approved.

NEW this year!

PRICE: $133.00 made on premise $77 wine kit only
LABELS: Included
ALCOHOL: 6.5%

AVAILABLE IN APRIL 2026

Twisted Mist ICED TEA: ONLY 1 KIT LEFT IN STOCK!

Classic iced tea flavour with a twist of lemon makes this an easygoing crowd-pleaser. Smooth, refreshing, and made for pitchers, patios, and easy summer sipping.

Returning this year by popular demand! This one sold out fast last year, reserve yours now so as not to be disappointed!

PRICE: $133.00 made on premise $77 wine kit only
LABELS: Included
ALCOHOL: 6.5%

Twisted Mist DIRTY SHIRLEY: ONLY 1 KIT LEFT IN STOCK!!

A playful twist on a nostalgic favourite, this grown-up Shirley Temple blends flavours of lemon-lime soda, grenadine, vodka, and maraschino cherry. Fresh, flavourful and full of fun.

NEW this year!

PRICE: $133 made on premise $77 wine kit only
LABELS: Included
ALCOHOL: 6.5%