What’s New

Yes Way Rosé! Pink Pinot Grigio is Back!

January 16, 2026

After a 5-year hiatus, Pink Pinot Grigio is back! Originally released 2018 through 2020, this wine was a standout success, selling out quickly each year and becoming our best-selling rosé…EVER! It’s About Wine is extremely excited to reintroduce this off-dry, crisp rosé to the Winexpert Reserve lineup this February…for a limited time only. Pink Pinot …

After a 5-year hiatus, Pink Pinot Grigio is back! Originally released 2018 through 2020, this wine was a standout success, selling out quickly each year and becoming our best-selling rosé…EVER!

It’s About Wine is extremely excited to reintroduce this off-dry, crisp rosé to the Winexpert Reserve lineup this February…for a limited time only. Pink Pinot Grigio features gentle floral and tropical fruit aromas with flavours of juicy strawberry and rhubarb. With its salmon-pink hue, this wine is as striking as it is delicious. Perfect for Spring and Summer sipping, this wine will have you TICKLED PINK.

Each Spring, Winexpert releases a “short run” rosé and the demand for these wines has been steadily increasing as wine lovers discover the quality and versatility of blushes. This fact coupled with the incredible popularity of Pinot Grigio means a big demand for a limited supply. This wine will sell out and likely in quick fashion. You don’t want to miss this opportunity – reserve yours at It’s About Wine to ensure availability because once it’s gone, it’s gone.

Winexpert Reserve Pink Pinot Grigio will be available at It’s About Wine beginning February, 2026 for a limited time only. Ready in only 6 weeks and producing 23L (approximately thirty 750ml bottles) of finished wine, Winexpert Reserve Italian Pink Pinot Grigio is priced at $199 On-Premise (or $143 Kit-Only). That’s only $6.63 per bottle…and no liquor taxes! Compare that to the cheapest Pink Pinot Grigio we found in liquor stores (BC Liquor $13.79) and your saving $7.16 per bottle or $214.80 per batch!

 

The Style: Rosé wine has begun to come into its own in recent years and has become a serious style of wine unto itself. Rosés most often offer a lighter, brighter, sunnier take on your favourite red-wine grapes. This wine is based on a grape that is most often associated with white wine! Either way, rosés aren’t just for novice wine drinkers. Today’s rosés will please the palate of even the most discerning wine aficionado. Lip-smacking fruit and mouth-watering acidity, lightly chilled rosé wines are versatile and food-friendly.

The Wine: Off-dry, crisp and refreshingly light-bodied (which is typical with most Pinot Grigios). A pale, salmon-pink hued wine that presents light apple, pear, floral and tropical fruit aromas that accompany delightful strawberry and rhubarb flavours. A perfect sipping wine and is versatile at the dining table, as is the case with most blush wines.

BODY: LIGHT-MEDIUM   OAK: NONE   SWEETNESS: OFF-DRY   ABV: 12%

Food Pairing: Rosé really does go with (almost) everything. Winexpert Reserve Italian Pink Pinot Grigio has some residual sweetness making it a perfect partner for spicier fare. It’s also a great match for light salads, shellfish and other seafood, goat’s cheeses, chicken, and pork.

 

Our Business Is For Sale!

November 5, 2025

Julie & Mike are retiring after 31 years in the Craft Winemaking Business. And we are selling our long established winemaking shop. This is an exceptional chance to step into a flourishing business, capitalize on its established success, and further elevate its market presence. If you or anyone you know are interested and want more …

Julie & Mike are retiring after 31 years in the Craft Winemaking Business.

And we are selling our long established winemaking shop.

This is an exceptional chance to step into a flourishing business, capitalize on its established success, and further elevate its market presence.

If you or anyone you know are interested and want more information please contact us by phone at 604-465-9988 or by email at info@itsaboutwine.ca or stop by the shop.

This will be a lengthy process with plenty of notice give to all customers.

 

The perfect gift for Valentine’s Day

January 16, 2026

This Valentine’s Day, surprise the wine lover in your life with a Craft Winemaking Experience at It’s About Wine! Just think, a gift your loved one will absolutely adore and one that you can enjoy as well…a definite win-win situation! We have traditional paper gift certificates with a unique twist. Insert in a wine bottle  …

This Valentine’s Day, surprise the wine lover in your life with a Craft Winemaking Experience at It’s About Wine! Just think, a gift your loved one will absolutely adore and one that you can enjoy as well…a definite win-win situation! We have traditional paper gift certificates with a unique twist. Insert in a wine bottle  with a Valentines label, stuff with confetti, and matching shrink cap. It’s an extra touch that makes an ordinary gift certificate more romantic and fun! You have the option to purchase a specified monetary amount (of any denomination) or to begin a batch of wine on-premise. Stop in anytime and we’ll get you started!

OR come in with your sweetheart and pick the wine we will make for you. Then plan a second date 4 to 6 weeks later to come back and bottle. Either way WIN/WINE  Happy Valen-Wine Day!

If you are looking for a gift to wrap for your sweetheart we have some great ideas. Hand painted wine glasses or decanters will make the occasion so special. Corkscrews, wine guards, coasters, wine aerators, wine chillers, and wine bags are just a few of the items in stock.

And of course the Wildly Romantic Wild Hibiscus Flowers in Syrup. Don’t just give flowers, give them in champagne. Click below to find out all the ways to enjoy them.

Go to products/giftware on our website for more information.

Less Alcohol. Less Calories. More Peace of Mind.

June 21, 2025

A FRESH TAKE ON TWO CLASSICS. NEW WINEXPERT CLASSIC LIGHT – AVAILABLE NOW ONLY AT IT’S ABOUT WINE! The Better-For-You trend is booming – especially in wine. As many of us look to make more health-conscious choices or simply consume less, lower alcohol and lower calorie options are gaining serious momentum. Lighter wines are quickly …

A FRESH TAKE ON TWO CLASSICS. NEW WINEXPERT CLASSIC LIGHT – AVAILABLE NOW ONLY AT IT’S ABOUT WINE!

The Better-For-You trend is booming – especially in wine. As many of us look to make more health-conscious choices or simply consume less, lower alcohol and lower calorie options are gaining serious momentum. Lighter wines are quickly becoming a go-to, with demand fueled by the rise of leading commercial brands. Winexpert Classic Light is here to fill a clear gap in the consumer-made wine market, offering a craft option that delivers exactly what an increasing number of today’s wine drinkers want: the most popular varietals, lower alcohol, less calories, guaranteed great taste – and all at a fraction of the cost of similar store-bought wines.

Introducing Winexpert Classic Light Pinot Grigio & Winexpert Classic Light Cabernet Sauvignon.

Made for loyal fans choosing to sip smarter—and for a new generation of consumers drawn to better-for-you choices. Ready to drink in only 4 weeks and producing 23L (approximately thirty 750ml bottles) of finished wine, Winexpert Classic Light Pinot Grigio & Winexpert Classic Light Cabernet Sauvignon are priced at $150 On-Premise (or $94 Kit-Only). That’s only $5.00 per bottle! Available now at It’s About Wine.

 

 

 

Winexpert Classic Light Pinot Grigio

The Wine: Soft green apple, lemon and lime.

BODY: LIGHT  ||  OAK: NONE  ||  SWEETNESS: DRY  ||  ALCOHOL: 7%

 

 

Winexpert Classic Light Cabernet Sauvignon

The Wine: Soft blackberry and black cherry flavours.

BODY: LIGHT  ||  OAK: MEDIUM  ||  SWEETNESS: DRY  ||  ALCOHOL: 7%

Introducing the LE25 Collection

September 6, 2025

LIMITED EDITION. UNLIMITED ADVENTURE. RESERVE YOURS TODAY. There’s a reason the Winexpert Limited Edition™ collection is our most sought-after craft winemaking kit. Sure to compliment any wine cellar, LE wines have a rich and celebrated tradition of excellence and ingenuity. Every year this exceptional series consists of five magnificent wines that explore the world’s most …

LIMITED EDITION. UNLIMITED ADVENTURE. RESERVE YOURS TODAY.

There’s a reason the Winexpert Limited Edition™ collection is our most sought-after craft winemaking kit. Sure to compliment any wine cellar, LE wines have a rich and celebrated tradition of excellence and ingenuity. Every year this exceptional series consists of five magnificent wines that explore the world’s most distinguished wine growing regions, offering unique and exciting wines from classic varietals to exceptional blends. Whether a bold, sumptuous red is your preferred choice or a light, bright white is more up your alley, the LE25 collection offers something for every wine lover (scroll down for complete wine by wine descriptions). Winexpert’s search for superior quality juice spans the globe and the upcoming lineup will take us from Riverland, Australia to Languedoc, France to Mendoza, Argentina back to Riverland, Australia and finally to the Pacific Rim.

This annual program features hidden gems in limited quantities and is available by reservation only.  These one-of-a-kind, limited release wines will provide you with unlimited adventure that you won’t want to miss. Keep reading to see this year’s stellar line up and be sure to submit your pre-order to It’s About Wine! by Saturday, November 1, 2025.

LE25 vintages are available for a limited time and by pre-order only. The wines are set to be released on a month to month basis from December 2025 through April 2026 and go from wine kit box to your bottles in just six to eight weeks. No deposit is required; however, to be able to continue this we ask that you honour your entire pre-order commitment. Pre-order deadline is Saturday, November 1, 2025. All LE25 wine kits produce approximately 23L (roughly thirty 750ml bottles) of finished product and are priced at $212.00 Made On-Premise and $156.00 Kit-Only (Grape Skin Kit is $230.00 Made On-Premise and $174.00 Kit-Only).

There are 3 ways to reserve your LE25 wines:

  • Email info@itsaboutwine.ca
  • Phone 604-465-9988
  • In person – come in to the store and fill in the order form

December 2025: Pinot Shiraz – Riverland, Australia

THE WINE: An unconventional blend of two distinctly different varietals, masterfully balancing elegance and power. Aromas of mixed berries, florals, and soft spice lead to flavours of sour cherry, dark plum, red fruit, and blueberry. Light licorice and spice add depth, with a lingering finish of silky tannins.

THE REGION: The hot, dry climate is ideal for producing richly textured Shiraz with bold berry flavours. Cool nights help Pinot retain acidity, but in this warmer climate it develops richer fruit flavours. This makes it a better blending partner for Shiraz – one reason Australia is one of the few countries to successfully pair these varietals.

PRICE: $212.00 Made on Premise || $156.00 Kit only

SWEETNESS: DRY  ||  OAK: MEDIUM  ||  BODY: FULL  ||  ALCOHOL: 13.5%

FOOD PAIRING SUGGESTIONS:  Tandoori prawns, roasted root vegetables, pork tenderloin.


January 2026: Blanc de Noir – Languedoc, France

THE WINE: A truly distinctive white wine made from black Grenache grapes with minimal skin contact. Blanc de Noir, meaning ‘white from black’, leans toward white peach, and pink grapefruit flavours with subtle spice. Herbaceous notes, soft echoes of red apple and strawberry, and crisp acidity finish out this showpiece.

THE REGION: Grenache enjoys ideal conditions in this coastal region, where cooling sea breezes moderate the hot, sunny Mediterranean climate. The most common soils are limestone and clay, which help retain moisture in the dry landscape. Limited rainfall and coastal winds yield concentrated fruit, enabling expressive, innovative styles.

PRICE: $212.00 Made on Premise || $156.00 Kit only

SWEETNESS: DRY  ||  OAK: NONE  ||  BODY: MEDIUM  ||  ALCOHOL: 12.5%

FOOD PAIRING SUGGESTIONS: Grilled peach with mascarpone and honey. Pork rillettes or cretons. Lobster risotto.


February 2026: Malbec Cabernet – Mendoza, Argentina

THE WINE: A bold, charismatic blend showcasing the richness of Malbec and structure of Cabernet Sauvignon. Aromas of violet, dark fruit, and spice lead to a palate of plum, blackberry, and gentle peppercorn. Well-integrated tannins and acidity bring lift, leaving a smooth finish lingering with dark fruit and warmth.

THE REGION: Altitude is key to quality – sitting at the foot of the Andes, these are some of the world’s highest vineyards, averaging 900m above sea level. Intense sun ripens grapes fully, while cool mountain nights preserve acidity. Dry, rocky soils stress the vines, yielding smaller, concentrated grapes ideal for bold wines.

PRICE: $212.00 Made on Premise || $156.00 Kit only

SWEETNESS: DRY  ||  OAK: MEDIUM  ||  BODY: FULL  ||  ALCOHOL: 14%

FOOD PAIRING SUGGESTIONS: Blue cheese burgers. Mushroom and roasted garlic flatbread. Argentine Asado.


March 2026: Pinot Gris Verdelho – Riverland, Australia

THE WINE: Citrus and tropical aromas carry through to a lively palate. Pinot Gris brings melon and pear, while Verdelho adds tropical fruit. Notes of pineapple, guava, and citrus are lifted by green apple and subtle spice. Silky texture, crisp acidity, and a light mineral note create a refreshing finish.

THE REGION: Verdelho thrives in Riverland’s warm Mediterranean style climate. Hot days promote ripening, while cool nights help retain acidity – crucial for Pinot Gris. The winding Murray River provides reliable irrigation in this dry region, nourishing fertile loam and clay soils. These conditions produce fully ripened grapes, yielding fresh, fruit-driven wines.

PRICE: $212.00 Made on Premise || $156.00 Kit only

SWEETNESS: DRY  ||  OAK: NONE  ||  BODY: MEDIUM  ||  ALCOHOL: 13%

FOOD PAIRING SUGGESTIONS: Thai red curry chicken. Pear, walnut, and goat cheese salad. Shrimp vermicelli bowl.


April 2026: Pacific Quartet Red with grapeskins – Pacific Rim

THE WINE: Four varietals from four countries: Chilean Carmenere, Australian Shiraz, California Cabernet Sauvignon, and New Zealand Merlot create a delectably bold, well-structured blend. Aromas of blackberry, cherry, and spice lead to a rich palate layered with blackcurrant, plum, and dark chocolate. Firm tannins and toasty oak deliver a long, satisfying finish.

THE REGION: The Pacific Rim’s diverse climates offer ideal conditions for premium grape growing. From Chile’s coastal vineyards and Australia’s sun-drenched regions to California’s rich soils and New Zealand’s cool maritime zones, this unique blend of terroirs contributes to the wine’s vibrant fruit, balanced acidity, and complex character.

PRICE: $230.00 Made on Premise || $174.00 Kit only

SWEETNESS: DRY  ||  OAK: HEAVY  ||  BODY: MEDIUM-FULL  ||  ALCOHOL: 14%       GRAPESKINS

FOOD PAIRING SUGGESTIONS: Grilled ribeye with peppercorn sauce. Caramelized onion & gouda puff pastry bites. Smoky paprika vegetable kabobs.


Don’t Miss Out. Reserve Your LE25 by Pre-Ordering Today:

Email: info@itsaboutwine.ca

Call: 604.465.9988

In Person: Come into the store and fill out the pre-order form

LE25 Pre-order deadline is Saturday, November 1, 2025.


What is LE?

Each year Winexpert produces a limited quantity of five fabulous and unique varieties from around the world that are released monthly from December through April. LE – or Limited Edition – wines vary year to year and can be one or a combination of the following: unique blends, hot industry trends, highly sought after regions/vineyards; and scarce or hard to obtain grapes/juice. One thing remains from one year to the next, LE collections always produce wine of superior quality.

LE vintages are available only during the month of their release. They are limited in supply and are so immensely popular that they can be acquired by pre-order only. The LE program has built a reputation of delivering exceptional, award-winning wines year after year. This speaks to the high quality wines that these very special wine kits produce and that’s why LE continues to be the biggest most successful limited release brand. Each and every year, LE wines are awarded medals at the WineMaker International Amateur Wine Competition; a testament to the superior quality of the LE program. The LE25 collection will continue this tradition; so be sure to make your wine cellar an award-winning one. Contact It’s About Wine! for any further information or to place your pre-order today.

A Seasonal Selection Of Decadent Dessert Wines.

August 9, 2025

SIP. SAVOUR. CELEBRATE. These decadent dessert wines are the perfect after-dinner indulgence or special occasion showstopper. There’s always room for specialty wines – fill that space with delicious Après Chocolate Raspberry Dessert Wine, Riesling IceWine Style, Dessert Wine, and NEW this year Coffee Chocolate Truffle Dessert Wine. All dessert wines take 6 weeks to produce …

SIP. SAVOUR. CELEBRATE.

These decadent dessert wines are the perfect after-dinner indulgence or special occasion showstopper. There’s always room for specialty wines – fill that space with delicious Après Chocolate Raspberry Dessert Wine, Riesling IceWine Style, Dessert Wine, and NEW this year Coffee Chocolate Truffle Dessert Wine.

All dessert wines take 6 weeks to produce 11.5L (approximately thirty 375ml bottles or fifteen 750ml bottles) of finished product. Dessert wines are priced at $166.00 On-Premise or $110.00 Kit-Only.

Available for a limited time only starting early September 2025.

Don’t wait, reserve yours now! 

Perfect timing to have these delicious treats ready for the Holidays. Bottled in either 375ml or 750ml bottles, these limited offerings are perfect giveaways for friends, family, neighbours, and party hosts. They make for a classy gift to give to clients and customers. If you don’t want to give any full bottles away – and we completely understand that – these specialty wines are excellent for sharing with friends, family, co-workers, and guests.

 

CHOCOLATE RASPBERRY is BACK! **SOLD OUT**

Cherry, plum, bright raspberry, luscious chocolate

This fan favourite is dessert in a glass – take it to the next level by making affogato. Place 2 small scoops of vanilla ice cream or gelato into a coffee cup, then pour in a shot of espresso and a shot of Chocolate Raspberry dessert wine. Top with shaved dark chocolate and a couple of fresh raspberries.

ALCOHOL: 17%|BODY: Full |OAK: Medium|SWEETNESS: Sweet

 

 

RIESLING ICEWINE STYLE is BACK! **ONLY 1 KIT LEFT!**

Peach, honey, sweet citrus, marmalade.

Our most-loved icewine style is back! Serve chilled and enjoy on its own, or serve alongside creamy cheesecake, a cheese plate featuring toasted nuts and honey drizzle, or mix with vodka and garnish with frozen grapes for an Icewine Martini. 

Sweetness: Sweet|Body: Medium-Full|Oak: None|Alcohol: 13%

 

 

 

NEW THIS YEAR! **SOLD OUT FOR THE SEASON**

COFFEE CHOCOLATE TRUFFLE DESSERT WINE

Rich coffee and creamy chocolate truffle with soft vanilla flavours.

Delicious dessert wine is elevated with coffee and vanilla aromas and flavours. A glass of this is the perfect after-dinner indulgence, or serve alongside a selection of dark chocolate truffles for a truly decadent treat.

ALCOHOL: 17% |BODY: Full|OAK: Medium|SWEETNESS: Sweet

 

 

DESSERT WINE is BACK! **SOLD OUT**

Fig, plum, and chocolate notes. Styled after the famous sweet red wine from Portugal.

 

ALCOHOL: 17% |BODY: Full|OAK: Medium|SWEETNESS: Sweet